Eco-friendly
Amazon's Karigar Mela To Showcase India's Sustainable Crafts
Brands Companies News

Amazon’s Karigar Mela To Showcase India’s Sustainable Crafts

Amazon India’s bi-annual celebration of traditional craftsmanship, Karigar Mela, is set to return with its 2024 edition, themed ‘Thriving Sustainability with Handmade.’ Scheduled for 11 April 2024, the event aims to spotlight India’s diverse crafts and artisans while promoting sustainability, eco-friendly materials, and recycling techniques within the handmade industry. With over 2000 sellers participating, showcasing […]

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Late Winter Leaves Textile Industry Cold, Manufacturers Seek Government Aid
Fashion & Lifestyle Feature News

Fashion Industry In 2023: Sustainability Surges, Tech Soars, Challenges Persist

In 2023, the fashion industry witnessed a transformative shift towards sustainable practices, reflecting a changing consumer ethos. The demand for eco-friendly clothing saw a remarkable 25 per cent increase, indicating a growing consciousness among consumers. Sustainable fashion became more than a trend; it became a cornerstone of consumer preferences. Another significant trend in 2023 was […]

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Achieving Plastic Neutrality: A Sustainable Milestone For Brands
Opinions

Achieving Plastic Neutrality: A Sustainable Milestone For Brands

In a world where the echoes of environmental concerns are growing louder, a refreshing wave of change has emerged, powered by India’s influential celebrities and their retail brands. Notable names like Kriti Sanon’s Hyphen, Alia Bhatt’s Ed-a-Mamma, Anushka Sharma and Virat Kohli’s investment in Blue Tribe, and Deepika Padukone’s 82.E are transcending their fame, channeling […]

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