Everyday Glam: Indian Brands Redefine Pro Makeup
Homegrown brands are redefining access to professional makeup with inclusive formulations, omnichannel reach, and affordable innovation
Homegrown brands are redefining access to professional makeup with inclusive formulations, omnichannel reach, and affordable innovation
Pradeep Goyal, Co-founder of affordable Indian cosmetics brand Glam21, talks about democratising makeup for Indian consumers, building trust through quality, and what’s next for the fast-growing beauty brand Glam21 has carved a niche in the affordable beauty segment. What inspired you to start the brand, and what gap were you aiming to fill in […]
Targeting women in Tier 1 and Tier 2 cities, the campaign leverages digital platforms, social media Glam21, a leading Indian cosmetics brand, has launched its latest campaign, #HaqSeHaseen, celebrating women’s right to feel confident and beautiful on their own terms. The campaign challenges societal beauty standards and promotes inclusivity, diversity, and self-love. At the […]
Beauty brand aims to enhance customer convenience with instant access to products Beauty brand Glam21 has disclosed about its expansion on Flipkart Minutes, furthering its commitment to offering a seamless and rapid shopping experience. This strategic move aligns with the brand’s mission to provide consumers with quick and easy access to high-quality beauty products, […]