Hyper-personalization
News Retail

India’s Retail Sector To See Cautious Expansion In 2024

In 2024, among the retail categories, the home décor segment is likely to expand in online and offline formats, while fashion and apparel players will continue expanding in tier-I cities across malls and high streets, according to a report ‘2024 India Market Outlook’ by  CBRE South Asia Pvt. Ltd. Domestic jewellery brands are also expected […]

Read More
E-commerce & Marketplaces News Opinions

Beyond Products: How UX Design Drives Customer Loyalty In Online Retail

In the bustling world of ecommerce the landscape is swiftly evolving. It’s no longer just about the products you sell, but how you present them. At the forefront of this transformation is User Experience (UX), a field that proves convenience is the new loyalty, and customer relationship trumps over brand. Consider Amazon as an example. […]

Read More
consumer Opinions Retail

Influence of Gen Z on Indian Retail: Understanding The Next Generation of Consumers

Gen Z, those born between the mid-1990s and the early 2010s, represent a significant segment of the population at large and are reshaping the manner in which businesses run. They are the very first generation to have grown up in the digital age. Tech, social media, and lightning-fast access to information have had an impact […]

Read More