India’s Indie Beauty Wave Redefines Consumer Trust
India’s indie beauty movement is accelerating as homegrown brands win consumer trust with culturally aligned formulations, transparent communication, and strong value propositions
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How Colors Queen Is Transforming India’s Budget Beauty Segment
- by Tarannum Manjul
- October 13, 2025
Co-founder Nitin Panjwani shares how Colors Queen grew from 12 products to 2800 SKUs, staying true to Indian skin tones and clean beauty values while expanding across 300 cities