Social Media, AI, Creators Driving India’s Omnichannel Shopping Surge: Whitepaper
The whitepaper states that Indian retail landscape is undergoing a clear shift from a search-based transaction model to a scroll-led discovery ecosystem
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Apple’s Vision Pro Leads Charge, XR Headset Shipments Surge 3.9 Mn In 2024
- by BW Retail World Bureau
- January 10, 2024
The Extended Reality (XR) headset market is poised for a substantial boost in 2024, with a projected record increase of 3.9 million units, marking a remarkable double-digit year-over-year growth. Industry experts predict that Apple’s highly-anticipated Vision Pro, scheduled to go on sale in the US on 2 February, will play a pivotal role in driving […]
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CAIT & META Partners To Train Indian Businesses In Social Commerce
- by BW Retail World Bureau
- December 1, 2023
The Confederation of All India Traders (CAIT) in association with META, owners of Facebook, Instagram and WhatsApp, is conducting a national drive to train the business community of the country to make optimum usage of social media for business purposes thereby promoting social commerce in India. The current yearly turnover of social commerce is 8 […]
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WhatsApp Channels Surpasses 500 Mn Monthly Users In 7 Weeks
- by BW Retail World Bureau
- November 17, 2023
Meta CEO Mark Zuckerberg on Wednesday said that the recently introduced WhatsApp ‘Channels’ feature has surpassed a monthly user base of 500 million. “500 million monthly activities on WhatsApp channels in the first 7 weeks! Great to see the WA community so engaged,” said Mark Zuckerberg, while announcing the news on his WhatsApp Channel. WhatsApp […]
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JioMart, Meta’s Chat-based Shopping Partnership Turns One In India
- by BW Retail World Bureau
- September 30, 2023
JioMart and Meta completed their one-year partnership through which they have enabled consumers to simply browse and shop for their household needs through WhatsApp chats and making shopping easier for Indian consumers. “Celebrating one year of enabling Indians to shop with ease, JioMart and WhatsApp’s collaboration has proven to be one of the most successful […]