“Consumer Loyalty Is A Thing Of Past: Brands Must Adapt”
Mini Sood Banerjee, Assistant Director and Head of Marketing at Amorepacific India, reflects on her two-decade-long journey in the beauty industry, the rise of K-beauty in India, and how brands must innovate to stay relevant in an evolving market. In an industry where trends change as quickly as consumer preferences, Mini Sood Banerjee has […]