ML
The Rise Of Personalisation: Tailoring FMCG Products To Individual Consumer Needs
News Opinions

Challenges Of B2B Personalisation: From Theory To Reality

Is personalisation in ecommerce really that tough a nut to crack across B2B? With innovative technology enhancing shoppers personalised journey experiences, our shopping habits have evolved, and our commerce expectations have significantly increased. This has shifted expectation levels in the B2B world as businesses don’t just expect personalisation from their ecommerce journey, they demand it! […]

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About 85% Indian Businesses Use Cloud Providers for Analytics: Report
Companies News tech

About 85% Indian Businesses Use Cloud Providers for Analytics: Report

A report on Friday revealed that 85 per cent of Indian businesses use external cloud providers for analytics, marking the nation’s lead in cloud, artificial intelligence (AI) and machine learning (ML) adoption that outpaced other countries like Germany (66 per cent), New Zealand (70 per cent), and Spain (58 per cent). Solidifying its excellence India […]

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