Online brands Archives - BW Retail World

What India Shopped From D2C Brands In 2023

Beauty and personal care (BPC) products in the burgeoning D2C segment emerged as the largest selling category in India after about 3.7 lakh packs of Vitamin C Serum were sold during 2023, according to GoKwik’s network data report. The highest repeat rate was also observed in BPC at 30 per cent, followed by fashion at […]

Companies E-commerce & Marketplaces News

Online Platforms Account For Over 50% Of Festive Sales

by BW Retail World Bureau
November 13, 2023

The ongoing festive season has given commerce companies and online brand sales a big boost. Categories such as electronics, food, grocery and jewellery have reported a double-digit growth over the last year. According to Grant Thornton Bharat, more than 50 per cent of the total festive sales have come through online platforms, against 45 per […]