Rural India
Companies Grocery

VilCart Unviels B2C App For Rural Shoppers

Rural commerce platform VilCart launches a B2C marketplace app connecting village consumers with local Kirana stores, expanding its digital retail network beyond B2B.

Read More
Brands Economy

Drone Destination and DeHaat Partner To Democratise Agri Drone Solutions For Rural India

As a part of this collaboration, Drone Destination will provide drone spraying facilities to interested farmers, ensuring that DeHaat’s innovative products reach the country’s hinterlands

Read More
Finance National News

Rural India Spends More On Education, Durables & Services: Report

A recent report by the consumer insights think tank, The Bharat Lab, has highlighted significant shifts in consumer spending patterns among Indian consumers in tier-2, tier-3, and rural markets. Drawing insights from the household consumption expenditure survey report for 2022-23, the report underscores a notable trend wherein consumers in these markets are allocating more of […]

Read More
E-commerce & Marketplaces National News

Beyond Metros, India’s Online Shoppers Embrace Ecommerce Boom

Online shopping is no longer confined to metropolitan areas in India, as digital literacy and widespread internet connectivity have expanded the trend to smaller cities and towns. A recent PwC report highlights the diverse nature of India’s online shoppers, emphasising the need for businesses to tailor strategies based on the geographical location of consumers. The […]

Read More
News

ONDC Expands Reach, Fair Price Shops Go Digital In HP

In a step towards Digital India, Sanjeev Chopra, Secretary, Department of Food and Public Distribution, unveiled a pilot to on-board the fair price shops (FPSs) in Una and Hamirpur districts of Himachal Pradesh on the Open Network Digital Commerce (ONDC). The pilot was unveiled virtually in 11 FPSs – five FPSs in Una and six […]

Read More
News

Festive Vehicle Sales Boom: Auto Retail Surges 19% During 42-Day Period

Vehicle retail data during the 42-day festive period of FY2023 increased 19 per cent to Rs 37.95 lakh, according to the FADA’s recent data. “During the 42-day festive period of FY2023 (which starts on 1st day of Navratri and ends 15 days post Dhanteras), we reached a new milestone with vehicle sales climbing to 37.93 […]

Read More
consumer News

India Moves Up To 2nd Spot In Consumer Sentiment Ranking

Urban Indian consumer sentiment has rebounded by 3.1 percentage points in August 2023, as reported by the Refinitiv-Ipsos India Primary Consumer Sentiment (‘Consumer Confidence’) Index (PCSI). The monthly PCSI result, which is driven by the aggregation of the four weighted sub-indices, has surged for all 4 sub-indices: The PCSI Economic Expectations (“Expectations”) Sub-Index has moved […]

Read More