The idea behind the campaign was to encourage consumers to go beyond just cakes and consider ice cream cakes as a part of their birthday celebration to make it even more fun and exciting
The 20-minute delivery has been introduced in 20 zones across 14 cities in India
ExpressPlus will enable the growth of e-Commerce and D2C brands through this expedited consumer shipping experience across 27000+ pin codes
Mondelez has been reorganising its portfolio in order to generate 90 per cent of its revenue from chocolate and biscuits
The snacks market in India is already growing and winters trigger a hike in the consumption of snacks as people tend to have them with a cup of hot tea or coffee, or simply to satiate their food cravings in the cold season
FIEO member exporters will be able to choose premium economy and express options under the Shiprocket panel
In an interview with BW RetailWorld, Halder, talks about the company, supply chain management in the seafood sector and more
Mukesh Ambani-led Reliance Consumer Products (RCPL) is set to take on the likes of FMCG food brands including ITC, Tata Consumer Products, Adani Wilmar and Patanjali. RCPL, the newly formed FMCG arm of Reliance Retail Ventures (RRVL), offers staples, processed foods, beverages and other daily essentials under the newly launched brand Independence. On […]
As the wedding season rang in, Indian retail businesses witnessed an increase of 15 per cent in sales this November over the pre-pandemic sales level in the same month of 2019. However, pan-India retail sales increased by only 6 per cent as compared to the last year, according to the latest survey. As per the […]
Italian major Lavazza has joined hands with private equity company Everstone Capital to reenter India’s retail landscape. A franchise pact has been signed between Everstone and Lazazza to run the latter’s coffee outlets in India, according to a media report. According to the report, both the companies have signed a deal several weeks ago. As […]
