Customers can explore a wide-ranging portfolio, from everyday essentials to premium lines, including PIOMBO, B.Angel, Les Copains and Utopja
In line with its global expansion plan, OVS, an Italian fashion brand, is set to enter the Indian market with the opening of its store at Pacific Mall, New Delhi, in October. The New Delhi store introduces the latest OVS concept, designed to deliver a modern shopping experience.
Customers can explore a wide-ranging portfolio, from everyday essentials to premium lines, including PIOMBO, B.Angel, Les Copains and Utopja, collections showcased in a 9,000 square feet space, the brand said in an official statement.
“India is one of the most dynamic fashion markets in the world, driven by its young demographic and a growing appetite for global style. With our launch in New Delhi, we are introducing OVS’ unique proposition: Italian design, quality and affordability to the Indian consumer. This is just the beginning of our journey, and we are confident OVS will soon become a go-to fashion destination in India,” highlighted Sundeep Chugh, Managing Director at OVS India.
With over 2,200 stores worldwide, 1.63 billion Euros in sales in 2024, and more than six million customers, OVS is a major player in fashion retail. Alongside its product and design ethos, OVS seeks to lead with a focus on sustainability, making conscious choices in sourcing and production.
