The store provides a premium environment with expert assistance, allowing visitors to experience Vivo’s innovative features and design philosophy up close
Aimed at bringing an immersive shopping experience, Vivo has opened a new store at Reach 3Roads, Sector 70, Gurugram. The new store enhances the high street’s dynamic retail ecosystem, adding to its diverse mix of technology, lifestyle, and fashion outlets.
Designed to offer hands-on interaction, the store provides a premium environment with expert assistance, allowing visitors to experience Vivo’s innovative features and design philosophy up close, the official statement added.
“We are excited to bring Vivo’s latest range of smartphones and accessories to Reach 3Roads. Our new store is built to offer customers an engaging and premium experience that truly reflects Vivo’s commitment to innovation and design. With a focus on personalised service, we look forward to connecting more closely with our customers in Gurugram,” stated Swarn Bajaj, Director, P3S Ventures.
The open-air destination has become a known address for leading brands like Samsung, Imagine, Haldirams, Red Tape, Zudio, Zudio Beauty, and Croma, among others. With this new addition, Reach 3Roads aims to provide shoppers access to a range of brands that defines the essence of a modern high-street experience, the statement added.
“We are delighted to welcome Vivo to Reach 3Roads. Each addition to our retail portfolio brings us closer to our goal of making Reach 3Roads a destination where everyone can find something they love — from fashion and technology to food and entertainment,” said Ishwin Singh Hora, Director, Reach Group.

