Amazon’s Great Freedom Sale brings deals across home, kitchen, fitness, mobility, personal care and everyday essentials, alongside AI-powered shopping tools and additional savings for Prime members
Amazon’s Great Freedom Sale is now live, offering deals across a broad range of categories including home and kitchen, appliances, personal care, baby care, pet care, nutrition, furniture, home décor, gardening, fitness equipment and automotive accessories.
The sale also features a curated selection of Made-in-India products, regional favourites and handcrafted products, highlighting offerings ranging from Kashmiri handicrafts and Assam’s cane and bamboo creations to traditional décor and spices from Rajasthan, banana chips from Kerala and artisanal home essentials from Tamil Nadu.
Customers can save up to 60 per cent on everyday essentials spanning grocery, baby care, pet care, home care and nutrition. Prime members can avail additional savings of up to 6 per cent across categories.
Payment And Delivery Offers
Customers can also access up to 10 per cent instant savings on HDFC Bank credit card and EMI transactions, along with cashback of up to Rs 2,000, No Cost EMI on select credit and debit cards, exchange benefits and Amazon Pay rewards.
Amazon Now is also offering tens of thousands of products across groceries, fresh fruits and vegetables, frozen food, personal care, fashion and beauty, and home and kitchen, with delivery within minutes.
AI-Powered Shopping Tools
The sale also puts a focus on AI-led product discovery. Amazon’s Rufus allows shoppers to use natural-language prompts to find products and receive personalised recommendations.
Other tools include Lens AI, which enables customers to search for products using photographs, and AI Review Highlights and Quick View, designed to simplify product evaluation.
Rufus also offers a 30- to 90-day Price History tracker and price-target alerts, allowing shoppers to monitor prices before completing purchases. Amazon said its personalised homepage further supports product discovery based on individual preferences.
Fitness And Wellness
The sale features products aimed at consumers looking to build healthier routines, including nutrition, fitness equipment and sports gear.
Among the products highlighted are Optimum Nutrition Gold Standard 100 per cent Whey Protein Powder at Rs 4,201, Slovic Pull Up Bar at Rs 599, Lifelong Fit Pro Treadmill at Rs 7,499 and Yonex Nanoray Light 18i Graphite Badminton Racquet at Rs 1,849.
The selection also includes everyday nutrition products such as Anveshan Wood Cold Pressed Mustard Oil, priced at Rs 299.
EVs And Automotive Accessories
Amazon’s Great Freedom Sale also features electric mobility and automotive products, including the Chetak 3501 Electric Scooter at Rs 1,40,640, Havells 11 kW EV Charger at Rs 33,749 and Triumph Scrambler 400 X at Rs 2,49,978.
Other automotive offerings include the Bajaj Pulsar 125 at Rs 80,994, BluArmor C40 Helmet Intercom at Rs 10,530, Portronics Tune Prime CarPlay and Android Auto Adapter at Rs 9,520, AGARO Supreme Plus Pressure Washer at Rs 4,800 and Qubo Car Dashcam Pro 3K at Rs 12,990.
Home, Kitchen And Everyday Care
The sale brings together a wide selection of home and kitchen appliances, including the Philips Air Fryer NA231/00 at Rs 9,499, Ninja Blast Portable Cordless Blender at Rs 4,999 and Bergner TriPro Tri-Ply Cookware Set at Rs 1,999.
Consumers can also shop products such as the Dreame L50 Plus Vacuum Cleaner at Rs 34,199, Aquaguard Delight Aquasaver Water Purifier at Rs 13,499 and Havells Stealth Air BLDC Ceiling Fan at Rs 7,749.
Everyday home-care products include Surf Excel Matic Top Load Liquid Detergent at Rs 596, Happi Planet Tap Cleaner at Rs 200, Fevicol Marine Waterproof Adhesive at Rs 319 and Mortein Advanced Anti-Mosquito Racquet at Rs 399.
Toys, Furniture And Home Comfort
The sale also covers toys and games, with options across building sets, puzzles, ride-ons, RC cars and sports equipment. Featured products include the LEGO Spider-Man New Movie Set at Rs 9,781, Lifelong Foldable Kick Skating Cycle at Rs 699 and Adidas FIFA World Cup 26 League Football at Rs 2,659.
For home and furniture, customers can find The Sleep Company Stylux Ergonomic Office Chair at Rs 15,001, Sleepwell Ortho Mattress at Rs 15,899 and Sleepyhead RX5 Manual Recliner at Rs 13,169.
Pet Care, Plants And Solar Solutions
The selection extends to pet and plant care, including Himalaya Erina-EP Powder at Rs 201, Ugaoo Ready-to-Use Potting Soil at Rs 259 and ecofynd Bloom Plant Stand at Rs 2,020.
Amazon is also showcasing solar energy solutions, including the WAAREE 590 Watt TOPCon Bifacial Solar Panel at Rs 19,899 and Loom Solar 600 Watt TOPCon Bifacial Solar Panel at Rs 19,399.
With its combination of discounts, payment benefits, faster delivery, regional products and AI-powered discovery tools, the Great Freedom Sale is positioned around making everyday shopping more convenient while giving consumers a wider range of choices across lifestyle and household categories.
