“The Real Competition Is the Unorganised Market, Not MNCs”
Liberty Shoes Executive Director Anupam Bansal discusses technology, growth, and why the unorganised sector is India’s real footwear battleground
Liberty Shoes Executive Director Anupam Bansal discusses technology, growth, and why the unorganised sector is India’s real footwear battleground
Beauty Brands Global will use its established trade networks and expertise to introduce Nisara to the UAE through a mix of digital campaigns and in-store experiences Nisara, a luxury fragrance brand inspired by India’s heritage, has partnered with Beauty Brands Global DMCC to serve as its exclusive distributor in the UAE. This collaboration aims […]
Malabar Gold & Diamonds, four other jewellery companies and fashion accessory manufacturer Titan have reached the global list of top-100 luxury brands. Malabar Gold topped the domestic contingent, ranking 19th as the top Indian international jewellery brand, followed by Tata Group company Titan Company in 24th place. Kalyan Jewellers and Joy Alukkas are ranked 46th and […]
Indian brands are prioritising customer experiences to drive growth, according to new research from Adobe. Most organisations are cutting their marketing and customer experience budgets – 42 per cent have already done so, and 37 per cent will in the next 12 months. In response, brands are seeking to drive efficiencies by deploying technology solutions […]