Unilever’s Emphasis On Power Brands Sharpens Its Focus In India
Unilever Plc, the FMCG major, has aggressively streamlined its product portfolio, emphasising approximately 30 “power brands” in its pursuit of growth under new CEO Hein Schumacher, who assumed the role in July. These power brands, including Dove, Lux, Pond’s, Surf, Sunsilk, Lifebuoy, Horlicks, Vaseline, Knorr, Rexona, Closeup and Pepsodent, signify the company’s targeted focus, as […]
