Grooves partners with ZK Communications to deliver premium audio experience
Grooves has broadened its presence in India by unveiling its third retail store in Lucknow. This expansion combines Saudi Arabian technology expertise with the Indian retail market.
In a strategic move to bolster its presence in Lucknow, Grooves has partnered with ZK Communications as a franchise. This collaboration is set to enhance customer service and provide access to the latest Grooves products. By leveraging ZK Communications’ local market expertise, Grooves aims to strengthen its regional foothold and deliver superior service.
The new Grooves store offers a comprehensive range of products, including audio wearables such as neckbands and TWS (True Wireless Stereo) earbuds, high-quality soundbars for an immersive audio experience and mobile accessories like chargers and cables. Additionally, the store features advanced gaming monitors and PCs, all-in-one PCs for versatile use and essential PC accessories to enhance productivity.
Following the opening of its third retail store in Lucknow, Grooves plans to broaden its footprint across India by establishing additional stores in major cities. The company aims to deliver its audio solutions to a wider audience, continuing its expansion strategy.
Commenting on the new store opening, Vikrant Pratap Singh, the Marketing Head of Grooves, said, “We are excited to open our third location in Lucknow, a city known for its rich cultural heritage and vibrant modernity. This store is more than just a retail space; it’s a hub of innovation where customers can experience the latest in audio technology. Our partnership with ZK Communications helps us bring our cutting-edge products closer to the people of Lucknow. We are dedicated to providing exceptional quality and service and look forward to welcoming everyone to explore the Grooves experience.”
