This strategic proposed acquisition strengthens EaseMyTrip’s position as a comprehensive travel provider, enabling the company to capitalise on high-margin segments
In an attempt to offer more personalised, premium and flexible air travel options to customers in the rapidly expanding charter and non-scheduled aviation market, EaseMyTrip, an online travel platform, has received in-principle board approval to acquire a 49 per cent stake in Big Charter.
This strategic proposed acquisition strengthens EaseMyTrip’s position as a comprehensive travel provider, enabling the company to capitalise on high-margin segments like charter services and Non-Scheduled Operator Permit (NSOP) operations.
“By combining EaseMyTrip’s cutting-edge technology with Big Charter’s established expertise, we are poised to revolutionise the way air travel is experienced. The integration of their NSOP operations will allow us to cater to a wider range of premium customers, further solidifying our commitment to driving the growth of India’s charter aviation market,” stated Nishant Pitti, Chairman and Founder of EaseMyTrip.
The company stated that the acquisition aligns with its broader mission to democratise travel, particularly in tier-2 and tier-3 cities, where Big Charter has a solid presence. This will allow EaseMyTrip to expand its footprint in remote regions and improve the accessibility of premium air travel for a wider audience.
“Leveraging EaseMyTrip’s technological expertise and vast customer base will accelerate our growth, expand our reach, and enhance the efficiency of our services. Together, we are positioned to offer a more accessible and seamless travel experience, strengthening our mission to provide affordable, reliable, and high-quality travel options across India,” highlighted Sanjay Mandavia, Director of Big Charter.
Fuelled by increasing demand for regional connectivity, corporate travel and private flying, the Indian charter aviation industry, currently valued at approximately USD 650.5 million, is projected to grow to USD 1.14 billion by 2033. The company highlighted that sactors such as rising disposable incomes, an increasing need for privacy and flexibility and heightened demand from businesses and individuals for time-sensitive travel are driving the shift toward private aviation as a preferred mode of transport.
