This collaboration seeks to offers a range of premium non-alcoholic flavoured chocolates and desserts
Diageo India, an alco-beverage company in partnership with Smoor, a luxury confectionery brand, has unveiled ‘The Dessert Collection by Baileys x Smoor’. This has been introduced across Smoor’s chocolate lounges, signature chocolate studios, boutiques and retail outlets.
This collaboration seeks to offers a range of premium non-alcoholic flavoured chocolates and desserts. The collection includes non-alcoholic chocolate shots, chocolate bars, signature desserts and a showstopping signature cake.
“Aligned with Diageo India’s vision of crafting elevated experiences, this one-of-a-kind collaboration seamlessly blends bespoke gifting with moments of playful decadence. At the heart of our dedication lies the art of curating unique, sensory-rich experiences that captivate and inspire. The Dessert Collection by Baileys x Smoor is our invitation to savor indulgence,” stated Bhanu Gupta, Vice President and Business Head (Luxury and Super Premium), Diageo India.
Gupta added that this exquisite assortment of non-alcoholic chocolates and desserts is thoughtfully crafted to delight the palate, elevate every occasion and spread the joy of unforgettable flavours
“With Bailey’s classic creamy flavours and the excellence of Smoor’s true couverture, we are overjoyed to present a non-alcoholic flavoured collection with the best of both worlds. The Collection brings to life an amalgamation that is perfect to stimulate your senses,” stated Kanchan Achpal, Chief Marketing Officer, Smoor.
As per the official statement from the company, the ‘doubly delicious’ collection will be in all stores starting January 2025, across Bangalore, Chennai, Mumbai, Pune, Delhi and Gurgaon.
