With the approach of Dhanteras, Instamart is also seeing heightened interest in traditional products such as gold and silver coins, pooja essentials, and diyas
As the Diwali season heats up, Swiggy Instamart has partnered with Jar to bring festive shoppers an exclusive opportunity: starting today, customers placing orders of Rs 499 or more on Instamart will be in for a festive surprise, with a chance to earn gold or discounts on gold and silver purchases. This unique offering, available until 1 November, aims to add extra value to customers’ festive shopping, with quick delivery within just 10 minutes.
As households across India prepare for Diwali, Swiggy Instamart is meeting the spike in demand for items like cleaning supplies, home décor, and serveware, integral to the pre-festival “Diwali ki safai” tradition.
With the approach of Dhanteras, Instamart is also seeing heightened interest in traditional products such as gold and silver coins, pooja essentials, and diyas. As Diwali draws closer, orders are expected to focus on gifting items, sweets, and celebration necessities, like poker sets, as families prepare for gatherings.
Phani Kishan, Swiggy Instamart’s CEO, shared his excitement for the collaboration in a recent LinkedIn post, highlighting how the initiative aligns with the spirit of Dhanteras—a festival symbolising prosperity and new beginnings. To ensure quality, the gold and silver coins available through Instamart are certified, providing customers with both authenticity and peace of mind as they shop for auspicious purchases this season.
Swiggy Instamart and Jar’s collaboration brings together convenience and celebration, adding a unique dimension to Diwali shopping and making the festive season more rewarding for Instamart’s customers.
