POP, an ecommerce enablement start-up has launched its first-of-its-kind growth solutions platform focused on direct-to-consumer (D2C) brands. Founded by former Flipkart Senior Director Bhargav Errangi, POP has onboarded more than 75 leading consumer brands within a span of one month of its launch. POP has built a ubiquitous shopping currency called POPcoins that users can […]
India’s digital economy is expected to surge more than fivefold to USD 1 trillion by 2030, led by a growing appetite for digital products and services — especially in its smaller cities, according to a joint research report released on Tuesday by Google, Temasek, and Bain and Company. Titled ‘India e-Conomy Report’, the research states […]
The new shopping habits of consumers, the growth of social commerce, and the trend of purpose-led brand communication have made it clear that online retailers need to have a robust conversational commerce approach. Over the last few years, promotional emailers and notifications from big e-commerce giants such as Flipkart, Amazon, Pepperfry, and Tata Digital have […]
E-commerce has played a significant role in uplifting brands in recent years. Here are some ways in which e-commerce has impacted brand upliftment: Increased visibility: E-commerce has provided brands with an opportunity to reach a wider audience. With the help of online platforms and marketplaces, brands can showcase their products to customers worldwide, increasing their […]
The Indian eLogistics market is continuing to experience significant growth in FY23, as per the latest report by Redseer Strategy Consultants. The total number of shipments, including both forward and reverse logistics, for eCommerce logistics exceeded 4 billion in FY23, excluding hyperlocal shipments. In-house logistics and third-party players had almost an equal share in this […]
E-commerce now requires more effort compared to pre-pandemic levels. This may be attributed to a combination of sectors lagging behind in reducing effort, as well as customers having a lower tolerance for friction, according to the EAS 2.0 Report 2023. As almost all customer journeys have been digitalized by businesses, the benefits of reducing physical […]
The Union Budget for the fiscal year 2023-24 will be presented in Parliament on 1 February by Finance Minister Nirmala Sitharaman, and the clock has already started ticking. The retail industry has a big wish list for Budget 2023 and retailers in the country express their hopes for the industry ahead of the Budget. Electronics […]
Much progress has been achieved since the birth of ecommerce more than two decades ago, many merchants and brands continue to confront enormous obstacles. According to VTEX’s study report ‘Three Investments to Drive Ecommerce Growth,’ below are the top three problems that merchants repeatedly identified. The traditional ecommerce philosophy was that merchants could offer to […]
The consumer protection regulator CCPA has issued notices to e-commerce platforms Amazon, Flipkart, and Snapdeal for allegedly selling toys without a BIS quality mark, as per PTI. The government announced on Wednesday that 18,600 toys had been seized in the last month from major retail stores across the country, including Hamleys and Archies, at airports […]
After raising USD 200 million, the Tata Group-owned online grocer BigBasket is looking to make an IPO foray by 2025. BigBasket is presently valued at USD 3.2 billion. According to media reports, the e-commerce major will launch an initial public offering over the next 24 to 36 months. However, the group is looking to raise […]
