Tupperware has entered India’s quick commerce segment through a partnership with Instamart, enabling on-demand delivery of its kitchen storage and food organization products across multiple cities.
India’s online food delivery sector accounts for 11 per cent of the total food services market, with strong growth prospects driven by digital adoption and changing consumption trends.
This partnership aims to leverage DoP’s vast infrastructure and network, coupled with DTDC’s logistics experience, to significantly improve parcel delivery operations across India
Unicommerce has partnered with Relaxo Footwears to integrate its Uniware platform for managing orders, inventory, warehouses and returns across the company’s ecommerce operations.
Ramsons Perfumes appoints actor Mrunal Thakur as brand ambassador to boost brand visibility and connect with younger consumers amid retail and digital expansion
Over 70 per cent of Indian consumers prioritise convenience over discounts, as quick commerce rises and ecommerce and kiranas reshape roles in a multi-channel retail ecosystem
Myntra Beauty’s bath and body portfolio now has over 13,000 products spanning body washes, body scrubs, body butters, shower gels, bath salts, body oils
Lush expands its India presence on Myntra with over 150 of its most beloved products across skincare, haircare, bath, body and fragrance
The women-first athleisure brand strengthens its omnichannel presence to reach a wider fashion-forward audience across India
Poor product data quality results in nearly Rs 2,000 crore in gross margin erosion and approximately Rs 1,900 crore in return-related costs
