The tie-up will see Ceuticoz’s dermatologist-developed range expand to over 100 NewU stores across major cities
Dermatologist-led skincare brand Ceuticoz has partnered with Dabur NewU, the beauty and wellness retail arm of Dabur Retail, in a move aimed at taking medical-grade skincare to a wider consumer base through physical retail.
Under the partnership, Ceuticoz’s products, including its popular serums, sunscreens, and treatment essentials, are currently available at 25 NewU outlets, with plans to scale up to over 100 stores nationwide within six months. The rollout began in September 2025.
“Ceuticoz, with its dedicated in-house Research and Development and Formulation and Development expertise, develops formulations that meet global standards and are trusted by dermatologists worldwide. With an expanding international presence, Ceuticoz brings innovation and credibility to our customers in India”, said Manish Asthana, COO, Dabur Retail (H&B Stores).
Founded in 2014, Ceuticoz develops dermatologist-validated products targeted at various skin conditions. The brand’s retail debut through NewU marks a strategic step in expanding beyond clinical channels to reach mainstream skincare consumers.
“Partnering with Dabur NewU is more than a business milestone ” said Sukhbir Singh Chimni, Founder, Ceuticoz.
Both companies said the collaboration will also focus on consumer education and in-store experiences, offering guidance to help shoppers make more informed skincare choices.
