The company introduces large appliances including double-door frost-free refrigerators, split air conditioners and fully automatic washing machines
Kenstar hosted its annual business meet at the Hyatt Manesar, gathering over 1,000 partners for a day of celebration, collaboration and future planning.
Kenstar achieved a 130 per cent target with a 55 per cent growth in the business year 2023-24.
In his keynote address, Sunil Jain, CEO, Kenstar said, “Leading in the entire South region, we have reclaimed our number one position in Karnataka. Our dominance continues in the East and West markets, with strengthened positions in Orissa and West Bengal. Here in the North, the demand for big coolers is surging. Our journey to becoming a leader in this segment has shown tremendous response. With these achievements, we are on our path to becoming the number one air cooler brand in the country. We kept pace with today’s customers’ needs. We started our online e-commerce and large format association journey. In just a few years, we are already one of the fastest-growing brands in the country on both e-commerce and large format channels. Our success extends beyond India, with footprints in over 30 countries. We are leaders in the SAARC, Middle East and Africa regions.”
The event saw the presence of Kenstar’s brand ambassadors, Rajkummar Rao and Patralekhaa who unveiled Kenstar’s latest range of large appliances.
Kenstar unveiled a comprehensive range of large appliances, including double-door frost-free refrigerators, split air conditioners and fully automatic washing machines. With this launch, Kenstar now offers a full stack of home appliances.
In addition to expanding into large appliances, Kenstar showcased its latest technology by unveiling new BLDC cooler models at the meet.
The company has expanded its SKUs in its core categories, now boasting over 100 SKUs in small home appliances alone.
