With the company’s plans to double or triple its business in India, aiming for exponential growth by integrating local talent and market insights into global operations, Planview taps the Indian market seizing opportunities and navigating challenges
In the fast-paced world of enterprise transformation, Planview, a B2B SaaS organisation revolves around aiding businesses in navigating the intricate landscape of change. Recently, the company set its sights on the burgeoning Indian market, a move strategically driven by a quest for top-tier talent and a recognition of India’s evolving digital landscape.
As an enterprise B2B SaaS company, Planview specialises in portfolio planning, offering a comprehensive suite of software solutions designed to orchestrate and optimize the transformative journeys of businesses across industries.
In a recent interaction with Razat Gaurav, Global CEO, Planview and Shalini Sankarshana, Managing Director & Country Manager, Planview, the company’s strategic foray into the Indian market was unveiled, shedding light on the motivations, challenges, and aspirations that accompany this bold expansion endeavour.
Catalysing Growth
Gaurav elucidated the rationale behind the company’s venture into the Indian market. With a steadfast commitment to exponential growth, Planview recognises the indispensable role of top-tier talent in propelling its ascent. He articulated, “As we’re scaling up our business globally, we’ve doubled in the last three years in terms of size, and we’re looking to double in the next three to four years from here. We need access to really high-quality talent.”
India, renowned for its vast reservoir of technical prowess, emerges as the quintessential destination to harness this talent dividend. Gaurav highlighted, “When it comes to technical talent, there’s no place like India. It’s the arithmetic. We have the best talent here, the largest number of people.” Embracing this ethos, Planview established its global capability and innovation centre in Bangalore, leveraging the rich ecosystem of innovation and expertise that the region offers.
Yet, the allure of the Indian market transcends talent alone. As organisations in India embark on their digitalisation odyssey, Planview discerns a compelling synergy between its transformative solutions and the burgeoning landscape of opportunity.
Gaurav remarked, “As India has growth momentum and as organisations in India are transforming, digitalisation is a big theme, and transformation is a big theme.” Thus, Planview embarked on a strategic thrust to cater to the evolving needs of Indian enterprises, catalysing their digital metamorphosis through its world-leading portfolio planning platform.
Gaurav articulated Planview’s ambitious growth targets for the Indian market stating, “We, as an organisation, crossed $400 million in annual recurring revenue. We’re approaching close to half a billion in total revenue.” With an aim to double or even triple its business in the coming year, the company envisions a trajectory of exponential expansion.
Their expansion plans extend beyond revenue growth, envisioning a deeper integration of Indian talent and market insights into Planview’s global operations.
Navigating Challenges, Seizing Opportunities
However, venturing into the Indian market is not without its complexities. Sankarshana delved into the intricacies of this endeavour. Reflecting on the dynamics of the Indian business landscape, Gupta elucidated, “The way we define modern and strategic portfolio management needs some work for us. While that definition and the way you need to do it are very much available from analysts like Gartner, etc., India and our organisations are still maturing.”
Navigating this paradigm shift requires not only technological acumen but also cultural dexterity to engender change within organisations, explains Sankarshana. She emphasised, “It’s not about just deploying our solution. We are helping our customer organisations to come along a journey of change.” In essence, Planview assumes the role of a strategic partner, guiding Indian enterprises towards a holistic embrace of modern portfolio management practices.
Delving into the realm of artificial intelligence (AI), Sankarshana unveils Planview’s innovative strides towards AI-driven augmentation. “While AI has been a buzzword,” she states, “we’ve been diligently crafting AI capabilities tailored to enhance our portfolio management solutions. From predictive analytics to sentiment analysis, our AI-driven Copilot promises to revolutionize decision-making processes.”
Forging Collaborations, Cultivating Synergy
In pursuit of its ambitious expansion agenda, Planview is steadfast in its commitment to forge strategic partnerships and alliances. Sankarshana delineated the company’s collaborative ethos, stating, “We are definitely looking for partnerships, and we’re already working very actively with a lot of large system integrators.” By synergising with leading technology providers such as AWS and forging alliances with prominent implementation partners like Infosys, Planview amplifies its reach and efficacy, ensuring pervasive adoption and seamless integration of its transformative solutions across diverse organisational landscapes.
