Premium menswear label unveils vibrant Summer 2025 campaign celebrating movement, mood, and modern masculinity
Engyne, the premium menswear label known for merging global craftsmanship with homegrown sensibilities, has launched its much-anticipated Summer 2025 campaign — a dynamic celebration of modern masculinity, individuality, and everyday presence.
More than a seasonal collection, the campaign is positioned as an expressive mood board for the contemporary Indian man, offering elevated wardrobe staples that reflect both inner states and outward style. Through this release, Engyne invites men to step into summer with intention, authenticity, and bold expression.
At the heart of the launch is the Summer 2025 Collection, divided into four curated edits — Playful Paradox, Subtle State of Mind, Flag Collection, and The Engyne Fest. Each edit tells a unique style story: from vibrant contradictions and calming neutrals to strong silhouettes and statement pieces designed for standout summer moments.
Playful Paradox infuses expressive colour with a spontaneous spirit.
Subtle State of Mind opts for minimalist design and soothing hues.
The Flag Collection delivers clean tailoring in signature black, white, mustard gold, and Engyne red.
The Engyne Fest, a limited-edition drop, embraces high-octane flair with a touch of restraint — ideal for those unforgettable summer occasions.
Shot through a contemporary lens, the campaign film follows an Indian man navigating the season with style, movement, and ease — making space for stillness and self-expression alike. It’s a fresh narrative on what menswear can be: versatile, emotive, and unafraid.
The collection is made using premium fabrics such as Supima cotton, Supima cotton lycra jersey, Jersene jersey, and cotton elastane blends, promising breathability, stretch, and long-lasting quality. Key wardrobe staples include sculpted polos, refined crewnecks, textured sweatshirts, joggers, and shorts — each designed to be mixed, matched, and worn with ease.
Among the highlights are Engyne’s signature polos, crafted with hybrid collars, architectural panel work, and Korean dyeing techniques — pieces that transition seamlessly from a relaxed brunch to an active day out.
“At Engyne, we’re dismantling the idea that quality should be exclusive,” said Dinesh D., Director at Engyne. “Summer isn’t just a season — it’s an energy, a mindset. With this campaign, we’re celebrating the full range of that emotion — from quiet confidence to vibrant spontaneity. We want men to dress for the in-between moments — those that aren’t marked on a calendar but define who we are.”
By blending expressive storytelling, functional design, and direct-to-consumer pricing, Engyne’s Summer 2025 drop sets the tone for a new era of premium Indian menswear.
