Trent’s value-fashion chain has reached more than 300 cities and served over 100 million customers since its 2016 launch
Trent’s Zudio has crossed the 1,000-store mark in India, a decade after the Tata Group retailer launched the value-fashion chain. The brand now spans more than 300 cities and has served over 100 million customers, according to the company.
This comes as Trent continues to expand its fashion retail footprint beyond major urban markets. Zudio has emerged as the company’s key value-fashion format, complementing its larger-format Westside chain and its Star grocery business.
India Zudio was launched in 2016 and has expanded its network steadily through a combination of new-city entries and deeper penetration within existing markets. The brand had 963 stores across 310 cities in India as of March 2026, along with three locations in the UAE, according to Trent’s FY26 annual report.
Zudio’s expansion has increasingly moved into smaller markets. In FY26, the brand added 208 domestic stores, while more than 80 per cent of new outlets were opened in tier 2 and 3 cities and peripheral growth markets around Tier I cities.
Store Network Drives Trent’s Fashion Business
The expansion of Zudio has been accompanied by a significant increase in Trent’s overall fashion footprint. The company’s Zudio store count rose from 233 in FY22 to 963 by the end of FY26, according to its investor presentation.
Trent has focused on relatively compact Zudio stores, allowing the format to be deployed across multiple micro-markets. Its FY26 annual report said a typical store has a footprint of around 10,000-12,000 square feet, while capital employed for a new outlet is in the region of Rs 3-4 crore, including capital expenditure, deposits and inventory.
The company has also said that Zudio sources nearly all of its merchandise from within India. Its model relies on frequent merchandise refreshes, in-house brands and a supply chain designed to reduce lead times between sourcing and stores.
Trent reported revenue of Rs 19,701.41 crore for FY26, according to the company’s reported financial figures. For the quarter ended June 30, 2026, Trent’s standalone revenue from operations rose 19 per cent year-on-year to Rs 5,666 crore, while standalone profit after tax increased 26 per cent to Rs 532 crore. Zudio remained the largest contributor to the company’s store expansion during the quarter, with 22 outlets opened, including one in the UAE, before subsequent additions took the network beyond 1,000 stores.
Trent’s fashion portfolio has also expanded geographically. At the end of FY26, Zudio was present across 30 states and Union territories, with the company continuing to add stores in smaller cities and new micro-markets.
Value-Fashion Model Zudio’s proposition is built around in-house merchandise, frequent product refreshes and value-oriented pricing. Trent has said the format deliberately avoids heavy discounting and large marketing spends, instead relying on store expansion and micro-market presence to build visibility.
The company has also maintained a largely offline model for Zudio. Trent’s FY26 annual report said the brand had chosen not to operate online because of the economics of the channel for its product segment.
