D2C Brands Pivot To Retention As Digital Ad Costs Surge
India’s direct-to-consumer brands are shifting focus from aggressive acquisitions to retention and loyalty as rising ad costs and quick commerce compress purchase windows.
FMCG
Retail
Consumer
Interviews
We Are Building Urban Jungle For Scale, Not Just Size: Tanisha Jatia
- by kishan
- November 28, 2025
The Founder and Brand Lead of Urban Jungle notes that consumers have evolved to see luggage as a statement piece, much like fashion
Food & Beverage.
Restaurant Delivery Sales Rise 7.6% In Oct, Takeaways Drop
- by BW Retail World Bureau
- November 28, 2025
Restaurant delivery sales rose 7.6% in October, the year’s strongest gain, while takeaway orders declined, CGA by NIQ data shows.
FMCG
Food & Beverage.
Dessert Index 2025 Maps Mithai’s Modern Evolution
- by BW Retail World Bureau
- November 24, 2025
India’s Dessert Index 2025 reveals how mithai is shifting from festive tradition to everyday indulgence as young consumers drive visual and fusion trends
Consumer
71% of Indians Buy For Experience, Study Finds
- by BW Retail World Bureau
- November 19, 2025
A new study finds 71% of Indian consumers choose brands for experience over price, while 62% are willing to pay more for better service, marking a major market shift.
FMCG
Grocery & Electronics Sales Slip 5–25% In Sept Quarter
- by BW Retail World Bureau
- October 6, 2025
Sales of grocery packs, electronics, and consumer durables fell 5–25% in India’s September quarter, as consumers delayed purchases despite GST cuts designed to boost demand
Brands
Companies
Consumer
Fashion & Lifestyle
Interviews
Premiumisation Is Moving Beyond Metros, Says VIP Clothing’s Chairman
- by kishan
- August 18, 2025
Sunil Pathare says that while consumers are brand loyal in their category, the younger generation (Gen Z) are more experiment-driven in nature
Brands
Companies
Consumer
Interviews
Mother Sparsh Eyes Expansion, Rs 200 Cr Revenue In FY26: CEO & Co-founder
- by kishan
- July 19, 2025
Himanshu Gandhi notes that the shift from mass consumption to mindful care has elevated the entire category and has pushed brands to innovate responsibly
Brands
Companies
Consumer
Fashion & Lifestyle
Interviews
people
Demand Shifting Towards Comfort Being Non-negotiable: Numero Uno’s Dhingra
- by kishan
- July 18, 2025
Jaiwant Singh Dhingra notes that the correct way to operate a long-term, successful apparel brand, at least for India, is to cater to the trends that are happening currently
