Two Brothers Organic Farms, a provider of natural farm-made products, has announced the expansion of its product portfolio with the introduction of two new ghee variants: Arjun Ghee and Turmeric Ghee. This strategic move aims to capitalise on the growing demand for ancient Indian remedies and functional foods, driving growth and expansion in both the […]
As someone who has been closely associated with the e-retail industry, I have witnessed firsthand the shifting priorities of businesses in the Direct-to-Consumer (D2C) space. While customer acquisition was the primary focus of D2C brands in the early days, there has been a notable shift towards retention marketing in recent years. The growing importance of […]
Pradeep Krishnakumar, Co-founder, Zouk, has been featured in the ‘BW Retail World 40 under 40’ list by BW Businessworld, recognizing his exceptional contributions to the e-commerce and D2C industry. Zouk, is a direct-to-consumer (D2C) brand known for its stylish and functional products with a distinct Indian essence. Under Pradeep’s leadership, Zouk has experienced remarkable growth, […]
RattanIndia Enterprises launched its newest direct-to-consumer (D2C) athleisure wear Brand PUMP’D by its 100 per cent wholly owned subsidiary Neobrands, according to its regulatory filing. “PUMP’D is a high-performance athleisure line designed for fitness enthusiasts who want to feel good while looking good,” the company said. It features a range of functional and comfortable men’s […]
GURUGRAM, India – April 03, 2023 – Samsung, India’s largest consumer electronics brand, has announced it will set up 15 premium experience stores across top metro cities in India by end of 2023, bringing in exciting new technology experiences for consumers and creating a benchmark in premium electronics retail in the country. The new experience […]
Insurgent organizations across the globe have been at the forefront of innovation by either laying the groundwork for new technologies or leveraging them to implement ideas that would come out to revolutionize our way of life. Apple, one of the only 2 companies in the globe with more than 2 Trillion USD valuation is the […]
Valentine’s Day is proving to be a growth driver for D2C companies with an increasing number of people flocking to D2C brands to buy gifts for their loved ones. On this note, Instamojo, the #D2CTech brand from India launched its #D2CTechLove Report to enable D2C brands to unravel and demystify the consumption potential around Valentine’s […]
