D2C
Sotrue Taps Quick Commerce with Swiggy Instamart Tie-Up
E-commerce & Marketplaces

Sotrue Taps Quick Commerce With Swiggy Instamart Tie-up

Sotrue partners with Swiggy Instamart to expand across India, tapping quick commerce demand for on-demand beauty and skincare products

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Bombay Shaving Company Plans IPO in 18–24 Months, Targets Rs 150 Cr Ebitda
Brands Fashion & Lifestyle

Bombay Shaving Company Eyes IPO In 18–24 Months

Bombay Shaving Company plans IPO in 18–24 months, targeting Rs 150 crore Ebitda, as quick commerce platforms like Blinkit and Zepto drive 30 per cent of their revenue.

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Companies

D2C Brand Yoginii Aims To Onboard Over 100 Wellness Brands

Yoginii has also recently collaborated with women-founded brands such as Brown Strap, Kohl and Spice, Nomwom and Atom Eats

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Baby & Mom Retail Rebrands as Kharesiya Brands
Beauty Fashion & Lifestyle

Baby & Mom Retail Rebrands As Kharesiya Brands

Baby & Mom Retail rebrands to Kharesiya Brands, reflecting its evolution into a multi-category house of brands targeting Indian households.

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E-commerce & Marketplaces

Black Friday Beats Diwali As Top Sale Day In 2025: GoKwik

Black Friday overtook Diwali as India’s biggest online sale day in 2025, GoKwik data shows, with November leading annual consumption.

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LUSH Returns to India With Bilberry Licensing Deal
Beauty Health & Beauty

Lush Marks India Comeback With D2C Launch, Bilberry Tie-Up

LUSH re-enters India through a licensing deal with Bilberry Brands, offering its full product range online and planning physical stores.

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Fashion & Lifestyle

India’s D2C Orders Jump 21% On Singles’ Day: GoKwik

GoKwik reports a 21% rise in Singles’ Day orders, signalling growing Indian interest in self-indulgent shopping and global sale events.

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Fashion & Lifestyle

Emiza, Raymond Partner For Ecommerce Fulfilment

Emiza partners with Raymond to manage e-commerce fulfilment, handling 1.45 million annual shipments and enhancing delivery speed, accuracy, and customer experience.

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GoKwik Network Reports 52% Rise In Sales During Marketplace Trends
E-commerce & Marketplaces Logistics

GoKwik Reports 47% Rise In Diwali D2C Orders

GoKwik reports a 47% increase in Diwali D2C orders as Indian shoppers adopt UPI payments and purchase high-value items online, with Tier 2 cities driving strong growth.

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Companies Fashion & Lifestyle

D2C Label Beyond Bound Expands Portfolio With 24 New SKUs

Armed with a D2C-first approach and an ever-expanding product line, Beyond Bound is eyeing to usher in a new era of women’s lifestyle apparel in India

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