FMCG Growth Hits 12.9% In Q3 As Rural Outperforms
Rural demand drives 12.9% FMCG growth in Q3, with 7.7% rural volumes and rising e-commerce share supporting sector momentum.
Rural demand drives 12.9% FMCG growth in Q3, with 7.7% rural volumes and rising e-commerce share supporting sector momentum.
The Food Safety and Standards Authority of India (FSSAI) has issued a directive to all ecommerce companies, urging them to refrain from labelling dairy-based, cereal-based, or malt-based beverages as ‘health drink’ or ‘energy drink’. This move comes in response to the absence of a defined classification for ‘health drink’ in the country’s food laws, and […]
Orion India, the Indian subsidiary of South Korea’s confectionery giant Orion Holdings, is intensifying its focus on its local range of snacking products, which includes popular items like Choco Pie dessert snacks and Turtle chips, according to the company’s managing director, Saurabh Saith. Having entered the Indian market five years ago, the company is now […]
Spicy ramen from South Korea is rapidly gaining popularity in India, surpassing the appeal of instant noodles. Following the success of South Korean dramas, beauty products, cars and electronics in the Indian market, Korean noodles have become the latest trend, evolving from a pandemic-induced fad into a lasting phenomenon. Recognising this shift, Indian fast-moving consumer […]
India’s organised retail sector, accounting for approximately 12 per cent of total fast-moving consumer goods (FMCG) sales, witnessed its highest growth in six quarters, recording a year-on-year surge of 21.1 per cent during the April-June period, as per NielsenIQ data. This growth was fueled by a stable urban demand environment. NielsenIQ, the data insights and […]