Rasna Enters Ready-To-Drink Market, Acquires Beverage Brand Jumpin
The company eyes Rs 1,000 crore share of the ready-to-drink (RTD) business with Jumpin’s pan-India diversification
The company eyes Rs 1,000 crore share of the ready-to-drink (RTD) business with Jumpin’s pan-India diversification
By enhancing its position in the mass markets, Piruz Khambatta states that the company is expecting a 30 per cent growth this season
The company intends to boost its pan-India presence by adding new distributors to its network by the end of next year
By Rajany Pradhan As temperatures rise across India, so does the demand for refreshing beverages, marking the onset of the peak season for companies. With an array of iconic brands under its belt, including Pepsi, 7up, Mirinda, Mountain Dew and Tropicana, PepsiCo India is gearing up for an exciting summer ahead, along with other beverage […]
The homegrown brand Rasna on Friday introduced Rasna Himalayan Gulab Sharbat, Himalayan Gulkand and Himalayan Gulab Chywanprash at the Uttarakhand Global Investors Summit. To increase Rasna’s presence in the state, the products will be manufactured using raw materials such as pure rose oil and rose water all sourced from the valleys of Uttarakhand, the press […]