Rebranding
Brands Consumer Health & Beauty

Emami Rebrands Fair And Handsome As Smart And Handsome

With the new positioning statement, ‘Har Roz Handsome Code,’ the brand aims to provide men with grooming solutions that enhance both their confidence and personality

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Brands Companies News

Swiggy Changes Company’s Registered Name Ahead IPO

Food and grocery delivery platform Swiggy has officially changed its registered name from Bundl Technologies to Swiggy Pvt Ltd, following a special resolution approved by the company’s shareholders. “The change in the name of the company will help establish greater proximity and identification of the company’s corporate name with the company’s core brand, ‘Swiggy’,” the […]

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Brands Companies E-commerce & Marketplaces Food & Beverage. News Retail

Domino’s Joins ONDC In India, Expands Reach Beyond Own App

Domino’s Pizza, which is run in India by Jubilant FoodWorks Ltd (JFL), has joined the Open Network for Digital Commerce (ONDC) network, the food services firm said on Tuesday. Domino’s catalogues will now be visible on numerous applications throughout the network, allowing for smooth purchases, the company said. Customers in the Delhi NCR may already […]

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Companies News

Blue Dart Express Rebrands Dart Plus To Bharat Dart

Logistics and courier services firm Blue Dart Express on Wednesday announced it has rebranded its Dart Plus service. It will now be called Bharat Dart. The company Blue Dart Express said the rebranding was done as part of its commitment to serving the diverse needs of Bharat. Interestingly, the rebranding comes amid the India versus […]

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