thermocool
Electronics FMCG Manufacturing

Thermocool Taps Saif Ali Khan As Brand Ambassador For Cooling Range

Actor to front campaigns for desert, room, and portable coolers as Thermocool sharpens focus on performance, style, and consumer connect   Thermocool Home Appliances has appointed Bollywood actor Saif Ali Khan as the brand ambassador for its cooling products portfolio. The collaboration will see Khan endorsing desert coolers, room coolers, and portable coolers as the […]

Read More
Consumer Electronics FMCG

Thermocool Home Appliances Unveils Fresh Logo, Packaging

In a bold rebrand move, the new identity aims to connect with India’s young, design-conscious consumers   Thermocool Home Appliances, India’s leading consumer durables brand, has announced a comprehensive rebranding initiative, unveiling a new logo, refreshed visual identity, and premium packaging design. The move marks a significant step in the company’s evolution as it looks […]

Read More
Consumer FMCG

Thermocool Eyes Tier 2 Growth With Smart, Sustainable Appliances

In a candid conversation with BW Retail World, Tushar Gupta, Director of Operations at Thermocool Home Appliances, shares insights on the brand’s post-COVID growth, its plans for Tier 2 and Tier 3 markets, and how sustainability is shaping the future of cooling and home appliances   Thermocool has been a trusted name in India’s appliance […]

Read More