AI-driven search is reshaping India’s commerce landscape as platforms like Zepto leverage conversational, multimodal and ‘vibe-based’ discovery to drive higher conversions, bigger baskets and more informed consumers
Zepto co-founder Aadit Palicha shares insights on India’s startup ecosystem after interacting with Piyush Goyal, highlighting policy support
Bombay Shaving Company plans IPO in 18–24 months, targeting Rs 150 crore Ebitda, as quick commerce platforms like Blinkit and Zepto drive 30 per cent of their revenue.
Swiggy closes 15-minute app Snacc after a year, signalling tighter capital allocation amid mounting losses and rising competition.
Under the collaboration, Zepto will host a dedicated Ayush storefront to help consumers discover verified Ayush products with greater clarity and confidence
Zepto CEO Aadit Palicha supports the labour ministry’s suggestion to drop 10-minute delivery branding as quick commerce firms refocus on worker welfare.
Blinkit, Swiggy Instamart and Zepto have rewritten app-store descriptions to drop fixed 10-minute delivery claims following labour ministry concerns over delivery pressure on gig workers.
The Centre has urged quick-commerce platforms to drop 10-minute delivery branding amid safety concerns for gig workers, following labour ministry talks and growing scrutiny of ultra-fast delivery models.
In a major development, Union Labour Minister Mansukh Mandaviya has secured agreement from major delivery aggregators to remove the mandatory ten-minute deadline
Expressing condolences over the accident, the quick commerce company stated that the individual mentioned was not associated with Zepto
