A significant portion of this value was also driven by goods and services tax-compliant invoicing on Amazon Business
Amazon Business on Thursday revealed that it has enabled businesses across India to realise over Rs 2,000 crore in financial value in 2025. From micro-enterprises and SMBs to large corporations, organisations of all sizes benefited through cashback rewards, bulk discounts and exclusive deals on Amazon Business, the marketplace said.
A significant portion of this value was also driven by goods and services tax-compliant invoicing on Amazon Business. Over the past five years, overall sales have grown at a compound annual growth rate of over 40 per cent, bulk sales at nearly 35 per cent and the registered customer base at 30 per cent.
“Amazon Business levels the playing field, giving MSMEs and large corporations equitable access to selection, with competitive pricing and the ease of digital procurement. The over Rs 2,000 crore in value that our customers realized in 2025 reflects the tangible value unlocked when organisations move from fragmented, offline buying to a structured, transparent and data-driven approach,” said Mitranjan Bhaduri, Director, Amazon Business.
The marketplace pointed out that the strongest adoption has come from businesses in tier 2 and 3 cities like Surat and Ludhiana in the north and west, to Coimbatore and Kochi amongst others in the south, which now represent over 70 per cent of the customer base. In 2025, Amazon Business expanded its access to Udyam and FSSAI license holders, opening up to over 80 per cent of India’s micro, small and medium enterprises ecosystem.
Beyond selection and reach, Amazon Business offers a suite of tools that help organisations buy smarter, as per the official statement. Multi-user accounts allow businesses to mirror their organisational buying hierarchy with the right governance and controls. Spend Analytics gives organisations visibility into purchasing patterns, helping them identify savings opportunities and optimise budgets.
