The deal aims to combine Play Panda’s product innovation capabilities with KV Toys’ manufacturing and distribution strength
KV Toys India, a toy manufacturer, has entered into a binding term sheet to acquire a 50 per cent stake in Play Panda, for a consideration of up to Rs 45 million. The transaction, which remains subject to the execution of definitive agreements and customary closing conditions, marks KV Toys’ strategic entry into the fast-growing educational and Stem toys segment.
Once completed, the deal aims to combine Play Panda’s product innovation capabilities with KV Toys’ manufacturing and distribution strength, the official statement noted. With this partnership, KV Toys will add more products that focus on hands-on learning and skill building.
“The toy market in India is changing. More parents now want toys that combine learning with play. Educational and Stem toys are growing fast because families care about overall child development. This investment in Play Panda fits our long-term plan to expand into high-growth categories and keep building quality products for children,” stated Karan Narang, Director, KV Toys India.
KV Toys will also have access to Play Panda’s existing range and customers, while Play Panda can use KV Toys scale to reach more cities and stores. Play Panda is an educational toy brand and its product range includes magnetic puzzles, brain games, alphabet magnets and arts and crafts kits.
“This partnership marks an exciting new chapter for Play Panda. KV Toys’ manufacturing scale and nationwide distribution network will allow us to bring our educational, DIY and Stem-focused toys to many more children across India. We have always believed that learning through play can shape how kids think and grow and this collaboration gives us the platform to do that at a much larger scale,” said Tushar Saigal, Founder, Play Panda.
