The facility will create up to 500 jobs and is expected to open in early 2028, with supply commencing the following year
In line with its strategy and ambitions to reach one billion more consumers by 2030, Haleon will invest over Rs 2,000 crore (approximately £175 million) in building a new oral health manufacturing site in Madhya Pradesh.
The maker of Sensodyne said that it is looking to accelerate distribution efforts in rural India to meet rising demand. The new site will also support supply for wider Asia. The new manufacturing facility was marked by a groundbreaking ceremony and a meeting between Haleon management and the Chief Minister of Madhya Pradesh, Mohan Yadav.
The company added that the facility will create up to 500 jobs, strengthen local capabilities and support long-term economic development. It is expected to open in early 2028 with supply commencing the following year. The company noted that India’s consumer health market expected to reach over £23 billion by 2030.
India is already one of Haleon’s largest oral health markets and this latest investment will accelerate access to its portfolio of brands, including Sensodyne and parodontax across rural communities, with ambitions to reach more than three million outlets by 2030.
“India is a key strategic market for Haleon and an important driver of our long-term growth. This investment strengthens our local manufacturing footprint and expands our reach in one of the world’s fastest-growing consumer health markets. By increasing access to our trusted brands and building our capabilities on the ground, we are well-positioned to capture the significant opportunities ahead,” stated Brian McNamara, Chief Executive Officer (CEO), Haleon.
The company emphasised that rural India is home to around 65 per cent of the country’s population, spread across more than 6,50,000 villages, where unmet oral health needs remain significant. Access to dental care remains highly limited in rural India, where a single dentist may serve around 2,50,000 people. With as few as one in seven people in rural communities visiting a dentist each year, many live with untreated conditions like tooth decay or sensitivity for years, the company added.

