Fast-growing beauty brand strengthens pan-India presence with interactive store experience and commitment to affordable, quality skincare and makeup
India’s rapidly rising beauty and skincare brand, Recode Studios, has launched its latest retail store in Rajkot, Gujarat, marking another key milestone in the brand’s ambitious nationwide expansion strategy. Located at Raviratna Park Main Road, University Rd, the new store aims to bring Recode’s innovative and inclusive beauty range closer to a thriving and style-savvy customer base in the region.
The store promises a premium and interactive shopping experience, offering Recode’s highly rated skincare and makeup products—all under one roof. The launch aligns with the brand’s mission to provide high-quality, affordable beauty solutions to India’s growing base of conscious consumers.
“Opening our new retail store in Rajkot is a big move for Recode Studios,” said Rahul Sachdeva, Co-Founder, Recode Studios. “Being on the ground helps us meet customers directly, showcase our product range, and reinforce our commitment to affordable, quality beauty care across India.”
Rajkot’s dynamic retail ecosystem makes it an ideal location for Recode to engage with the next generation of beauty consumers—those who value innovation, speed, and sustainability in their personal care choices. The brand hopes the new store will become a local hub for authentic customer interaction, reflecting Recode’s values of inclusivity, innovation, and accessibility.
Since its inception in 2018, Recode Studios has redefined beauty retail by merging clean, research-driven formulations with global quality standards and strong local relevance. The Rajkot store is another step in Recode’s journey to empower consumers across India with honest, high-performance beauty solutions that resonate with modern Indian sensibilities.
