Mamaearth, the flagship brand under Honasa Consumer opened its 100th exclusive brand outlet (EBO) in Mumbai.
The Store was inaugurated by the founders- Ghazal Alagh & Varun Alagh along with the renowned influencer Nikhil Sharma and beauty and lifestyle influencer Shanice Shrestha Sharma.
Mamaearth inaugurated its first store in early 2021. Over the past year, the brand has experienced an impressive retail store count growth with a diversification of its product range to encompass an extensive 250+ SKU collection.
Commenting on the launch of the Exclusive Brand Outlet launch, Varun Alagh, Chairman & CEO, Honasa Consumer said, “Venturing into exclusive brand outlets has been an extension of our quest towards building omni channel presence of the brand. We take immense pride in our team’s achievement of reaching the remarkable century mark for Mamaearth in record time. We are truly grateful to our customers who have showered so much love upon us, which has fueled this growth. At Honasa, we are deeply committed to building consumer brands that serve a purpose along with solving personal care problems and we promise to stay committed to this and continue serving the consumers.”
