Beauty meets floral retail as Mars Cosmetics partners with IGP to introduce a first-of-its-kind gifting concept blending cosmetics with curated bouquets In a move that blends beauty retail with experiential gifting, Mars Cosmetics has partnered with IGP to introduce ‘Makeup Bouquets’, a first-of-its-kind concept that combines cosmetics with floral arrangements. The collaboration brings together […]
Over the next one year, the platform plans to further scale its dark-store network to 200 locations, alongside a calibrated expansion of its offline retail presence across key cities
In an interview, the founder and CEO states that the company is aiming to add nearly 100 dark stores over the next 12 months, taking its total dark store network to about 200
As part of the celebration, IGP has introduced cakes of the world, a chef-curated, limited-edition dessert experience
With the introduction of proprietary technology and custom-built machinery, IGP is now enabling same-day delivery for over 600 hyper-personalised products
D2C gifting giant sells 5 million flowers, sees record engagement IGP, a leading global D2C multi-category gifting platform, witnessed an extraordinary surge in engagement during its Valentine’s Week campaign. The brand’s latest sales data highlights a growing consumer preference for heartfelt and personalised gifts, with flowers, chocolates, and customised items dominating the market. The […]
IGP, an International Gifts Platform has opened its first-ever retail store in Bandra West, Mumbai. It plans to open two additional stores in Breach Candy and Vashi, Navi Mumbai, within the next month. “With a large delivery network consisting of 3 mother warehouses, and over 50+ dark stores, our brand is passionately committed to delivering […]
The festive season in India carries substantial economic importance, driven by a thriving gifting industry. During festivals such as Diwali, New Year, and Christmas, the gifting industry witnesses substantial growth, consistently contributing to a significant portion of the gifting market. With a pre-pandemic growth rate of 40 per cent (2019-20 to 20-21) and a post-pandemic […]
IGP, a multi-category gifting company, has announced its new brand identity that centers around the idea of ‘Gift that Feeling.’ “The act of giving and receiving gifts has long been a cherished way of expressing those emotions, making others feel special, and deepening bonds. IGP exists to help people convey their heartfelt sentiments through gifts […]
With Father’s Day just around the corner, in an exclusive conversation with BW Retail World, IGP, a digital gifting platform reveals insights into the gifting trends and its expansion plans. In a recent survey, IGP discovered a shift in gifting dynamics compared to Mother’s Day. “There is a slight difference in gifting patterns between Mother’s […]
