Premiumisation
Brands Companies Consumer

Berger Paints Foresees Strong Resurgence In Consumer Demand: MD & CEO

Abhijit Roy says that while competitive intensity continues to rise, the industry remains on a strong growth trajectory

Read More
Brands Companies Consumer Interviews

Indian Consumers Spending More On Watches Than Ever Before: Timex India MD

Deepak Chhabra notes that consumers are treating watches as aspirational and lifestyle-driven accessories rather than just timekeeping tools

Read More
Companies consumer Consumer Economy Retail

Emerging Middle Class Set To Lead India’s Decade Of Consumption Growth

Poised for a vibrant decade of consumption growth, India’s middle class will take the lead, fuelled by rising incomes, rapid urbanisation and a shift toward premium products

Read More
Brands Companies consumer Economy FMCG Retail

Premiumisation Leading Charge As Purchasing Power Rises

As the purchasing capacity of Indians is increasing with time, the companies are trying to tap those consumers and sell their premium products

Read More
E-commerce & Marketplaces National News

Ecommerce Sales See Robust Revival During Festive Season, Fueled By Premium Purchases

Ecommerce has witnessed a robust revival in sales during the festive season, primarily fueled by a surge in premium purchases across categories such as mobiles, large appliances, jewellery and beauty products, according to industry experts. The trend of premiumisation was notably prominent this year, driven in part by increased accessibility to credit and EMI options, […]

Read More
FMCG News

Crisil Forecasts 7-9% Revenue Growth For FMCG Sector In 2023-24

Revenue of the fast-moving consumer goods (FMCG) sector is expected to grow 7-9 per cent this fiscal 2023-24, a tad slower than the 8-9 registered in the past two fiscals, according to Crisil Ratings. Higher volume is expected to drive revenue growth, amid support from a gradual recovery in rural demand. On the other hand, […]

Read More