Revolutionising shopping, the collaboration brings convenience and style to consumer’s doorstep
Bata India, India’s leading footwear brand, has joined hands with quick commerce platform Zepto to introduce 10-minute doorstep delivery of their fashion and festive footwear collections. This innovative partnership aims to cater to the fast-paced lifestyles of today’s consumers, ensuring easy access to stylish and high-quality footwear at lightning speed.
Launched initially in Delhi-NCR, the service will soon expand to major metropolitan cities across India, with a diverse assortment of footwear tailored for last-minute style emergencies, be it weddings, meetings, or casual outings. The collaboration is timely, given the surge in wedding season demand, with an estimated 48 lakh weddings expected in the coming months.
Gunjan Shah, CEO of Bata India, stated, “Our partnership with Zepto is a step forward in transforming our omni-channel presence, making footwear shopping more accessible and convenient. Today’s customers seek speed and ease, and we’re excited to meet those needs.”
Aadit Palicha, CEO of Zepto, added, “We’re thrilled to partner with Bata, India’s iconic footwear brand, to bring stylish and comfortable footwear to our customers faster than ever. This collaboration redefines convenience in retail.”
With Bata’s robust omni-channel network and Zepto’s swift delivery model, the partnership marks a new era in India’s retail landscape, combining tradition, innovation, and convenience.
