The beverage major reimagines an iconic R. D. Burman track to relaunch its cult jeera drink with a high-decibel, nostalgia-driven marketing blitz As India’s appetite for local flavours intensifies, Coca-Cola India has brought back its cult classic RimZim Jeera with a relaunch that embraces nostalgia while deliberately refusing subtlety. Anchored in the thought, “Jeere […]
Asgard Alcobev buys 78.9 per cent of CMJ Breweries, making north-east India’s largest contract brewery its subsidiary.
Mother Dairy projects 30 per cent summer growth in ice creams, curd and beverages, backed by new launches and higher capacity.
Carlsberg plans potential India IPO as volumes grow; Rs 1,250 crore investment and premium beer strategy underway.
Britannia to raise spending on regional competition and e-commerce as stable input costs lift margins and growth outlook
Jess Scheerhorn of BuzzBallz outlines Sazerac’s India strategy, RTD growth opportunity, localisation approach and expansion roadmap in a fast-evolving alcobev market
Third Wave Coffee unveils four limited-edition Valentine’s beverages, including La Vie en Rose and Red Velvet specials
McDonald’s India – North and East introduces the Tote Drop Meal priced at Rs 299, available from 12–16 February 2026
Pink Drink returns alongside new seasonal beverages, desserts and limited-edition merchandise across 500+ stores in India Tata Starbucks has unveiled its limited-edition Valentine’s Day menu and merchandise collection, bringing back the popular Pink Drink and introducing a range of new handcrafted beverages and desserts across its stores in India. Available for a limited period, […]
Kraft Heinz pauses its two-company split and announces a USD 600 million investment drive under new CEO Steve Cahillane to revive sales and profitability.
