Kumar Mangalam Birla says that Birla Opus has already emerged as the third-largest player in the Indian decorative paints industry
Emphasising that Birla Opus has commissioned five manufacturing facilities in under 18 months, Kumar Mangalam Birla, the Chairman of Grasim Industries, has said that the company is on track to achieve its near-term revenue aspiration of Rs 10,000 crore by the third year of full-scale operations.
In his speech at the 78th annual general meeting (AGM) of Grasim Industries, Birla noted that Birla Opus remains firmly on track to align its revenue share with its installed capacity share of around 24 per cent.
“In just six months since its pan-India portfolio launch, Birla Opus has already emerged as the third-largest player in the Indian decorative paints industry. When combined with our putty business, as is standard in industry benchmarks, our market share has already crossed the double-digit threshold,” Birla highlighted.
The chairman noted that Birla Opus’ sixth manufacturing facility is set to go live in the next month. Once fully operational, the company will command approximately 24 per cent of the installed capacity in India’s decorative paints industry, he added. The company has 175 plus products across more than 1,460 stock keeping units (SKUs) spanning all six decorative paint categories.
“Our footprint now extends to over 8,000 towns, underpinned by a robust network of 141 depots and a differentiated retail strategy led by Birla Opus Studios and Birla Opus Paint Galleries,” the chairman added.
Economic Growth And Demand
Sharing his take on the economic growth of the country, Birla noted that the manufacturing sector is expected to strengthen further due to domestic demand, better capacity utilisation, and policy support through the Production Linked Incentive (PLI) scheme and the national manufacturing mission.
“The construction sector is also poised for robust performance, aided by the increased focus on infrastructure projects through Gati Shakti, higher allocation for affordable housing schemes, and asset monetisation plans aimed to unlock the infrastructure funds.
Despite risks from global market volatility, geopolitical developments, and fragmented trade relations, India’s strong fundamentals, resilient financial system, and policy focus on long-term stability, position us well to sustain growth, he said.
