Funding will support product innovation, clinical research, distribution expansion and digital capabilities as the daily supplements brand targets an annualised revenue run rate of Rs 100 crore within the next few months
Daily supplements brand Supply6 has secured Rs 48 crore in a funding round led by Unilever Ventures, with participation from Zeropearl VC. The company plans to use the fresh capital to accelerate product development, strengthen its supply chain, expand distribution channels and grow its team.
The investment will also be directed towards clinical research, enhancing the brand’s digital consumer experience and expanding its presence across direct-to-consumer platforms, online marketplaces and quick-commerce channels.
Supply6 currently operates at an annualised revenue run rate (ARR) of Rs 75 crore and expects to reach Rs 100 crore over the next three to four months.
Expansion Plans
Founded as a daily supplements brand, Supply6 offers products across vitamins, hydration and fibre. Its flagship product, Supply6 360, combines more than 63 ingredients, including probiotics, micronutrients and adaptogens, into a single supplement.
The company said the funding will also support the launch of new products, entry into additional markets and distribution channels, expansion of marketing partnerships and hiring across key functions.
“This partnership is a defining moment for Supply6. We started Supply6 because getting high-quality daily supplements shouldn’t require a cupboard full of products or hours of planning. Unilever Ventures brings deep expertise in building consumer brands at scale, and their backing allows us to accelerate innovation and reach more consumers,” said Vaibhav Bhandari, Co-founder and Chief Executive Officer, Supply6.
Pawan Chaturvedi, Partner and Head of Asia, Unilever Ventures, said, “We believe the future of wellness will be built around simple, everyday habits. Supply6 is making foundational nutrition convenient, accessible and easy to adopt. We’re excited to partner with the founders as they build a category-leading wellness brand in India.”
Investor Confidence
Zeropearl VC also participated in the funding round. “Supply6 has built a daily sachet-based supplement brand with strong repeat consumer behaviour. The team combines product thinking with disciplined execution, with 80 per cent of revenue coming from two flagship products,” said Bipin Shah, Founder and Managing Partner, Zeropearl VC.
The funding round also saw participation from actor and entrepreneur Kriti Sanon.
Going forward, Supply6 plans to introduce new product formats, further strengthen its supply chain and enhance its digital consumer experience as it scales operations across the country.
