In a bid to elevate customer experience through enhanced accessibility, McDonald’s India North and East have announced their collaboration with the Open Network for Digital Commerce (ONDC) Network.
This strategic partnership aims to offer a diverse food menu to customers through various digital platforms, including ONDC’s buyer applications.
The integration with ONDC signifies McDonald’s commitment to reaching closer to its customers by leveraging additional digital channels. As part of this collaboration, the menu of McDonald’s India North and East will now be available across ONDC buyers’ applications, featuring exclusive ala carte and meal options.
Rajeev Ranjan, Managing Director of McDonald’s India – North and East, stated, “We are excited to announce our collaboration with the ONDC Network. This is a significant step in our journey of making the McDonald’s experience more accessible to existing and new customers. With the power of ONDC’s technologically enabled fully integrated inclusive consumer-friendly platform and our strength of high-quality great-tasting food served quickly with a smile every at time, we are committed to build a more profound and meaningful connection with our customers.”
T Koshy, MD, and CEO of ONDC, hailed the integration with McDonald’s India as a milestone in revolutionising digital commerce across the country. Koshy emphasised ONDC’s commitment to empowering businesses and fostering healthy competition while providing consumers with unparalleled choice and convenience.
By joining the ONDC Network, McDonald’s India North and East aims to leverage technology to expand its reach and better serve customers. This collaboration underscores McDonald’s dedication to enriching the overall customer experience and transforming its operational landscape.
As McDonald’s continues to embrace digital innovations, this partnership with ONDC paves the way for a seamless and accessible food ordering experience for customers across North and East India.
