With over 19 years of experience in the FMCG and alcoholic beverages sector, Vinod Babu G will lead MEBL’s overall business operations and growth agenda
Mount Everest Breweries or MEBL has appointed Vinod Babu G as its new Chief Executive Officer (CEO). With this appointment, MEBL reaffirms its focus on entering new markets and accelerating its premiumisation strategy.
With over 19 years of experience in the fast-moving consumer goods (FMCG) and alcoholic beverages sector, Vinod Babu G will lead MEBL’s overall business operations and growth agenda. Known for his sharp commercial acumen and deep understanding of premium consumer segments, Vinod has previously held leadership roles at Anheuser-Busch InBev India and SABMiller India, where he led key brand introductions, market expansions, and built high-performing teams across regions.
“We are thrilled to welcome Vinod into the MEBL family. Vinod’s proven leadership, strategic vision, and deep understanding of the evolving beer landscape in India and beyond make him the perfect fit to guide MEBL’s next phase of growth. We are confident that under his leadership, MEBL will continue to scale new heights, strengthen its premium brand portfolio, and solidify its position as a leader in the Indian beer market,” said Vedant Kedia, Wholetime Director, Mount Everest Breweries.
The official statement noted that Babu G’s passion for building agile, inclusive, and performance-driven teams aligns with the company’s vision of fostering a consumer-first, innovation-led approach in an increasingly competitive landscape.
“I am truly excited to be part of Mount Everest Breweries at such a pivotal moment in its journey. With its strong legacy and ambitious vision, MEBL is uniquely positioned to lead the next wave of innovation and premiumization in the Indian beer industry,” highlighted Vinod Babu G, the new CEO of MEBL.
Noting that his goal is to build on this foundation and work closely with teams to grow MEBL into the largest Indian beer company by 2030, Babu G added that by working together, he seeks to create iconic brands, strengthen the company’s operational footprint, and unlock new growth opportunities across India and beyond.
